Miller's Screen & Pool

Miller's Screen & Pool had been operating in Daytona Beach for over a decade on word-of-mouth alone. They had no website, no Google Business Profile, and zero organic search presence. Competitors were ranking page one for every high-intent search term, and the business was invisible online — even to customers actively looking for screen enclosure companies in Volusia County.

We built a custom 5-page website on Next.js targeting the key service areas across Volusia County: Daytona Beach, Port Orange, Ormond Beach, and New Smyrna Beach. Every page was built around specific search intent — individual service pages for screen enclosures, pool cages, and screen rooms. We set up and fully optimized a Google Business Profile, built out 20+ local citations, and implemented LocalBusiness schema markup with geo-targeted service areas.

Within 60 days of launch, organic inbound calls increased 190%. The business now ranks on page one for 'screen enclosures Daytona Beach' and holds a top-3 local pack position for several Volusia County search terms. In the first month post-launch, the owner closed 4 new jobs directly from website leads — a channel that previously didn't exist.